Wholesale

Obibi offers comprehensive wholesale solutions for retailers seeking premium quality baby clothing at competitive pricing. As a direct baby clothing manufacturer, we eliminate middlemen to provide exceptional value while maintaining our uncompromising quality standards. Our wholesale program is designed for businesses of all sizes, from boutique retailers to major chain stores.

With over 20 years of infant clothing production experience, Obibi understands the unique needs of wholesale partners. We offer flexible ordering options, volume-based pricing tiers, and reliable supply chain management that ensures consistent product availability. Our wholesale customers benefit from direct access to our manufacturing capabilities, allowing for customizations and exclusive product development.

What distinguishes Obibi's wholesale program is our partnership approach to business relationships. We work closely with retailers to understand their market positioning, customer demographics, and inventory requirements. This collaborative model enables us to provide product recommendations, seasonal planning support, and marketing assistance that drives sales success for our wholesale partners.

For retailers seeking reliable baby apparel suppliers, Obibi offers the perfect combination of manufacturing expertise, quality assurance, and business flexibility. Our wholesale program includes comprehensive support services designed to help retailers maximize profitability while offering premium products to their customers.

Wholesale Program Benefits

Obibi's direct manufacturing model provides wholesale partners with significant pricing advantages over traditional suppliers. By eliminating distributor markups and importing intermediaries, we offer factory-direct pricing that enhances retailer profitability while maintaining premium quality standards.

Our tiered pricing structure rewards volume commitments with increasingly competitive rates. Wholesale partners can choose from multiple pricing tiers based on their ordering patterns and business growth objectives. This flexible approach accommodates seasonal fluctuations and business expansion without penalty.

Pricing advantages include:

  • Volume-based discounts starting at 500 pieces per order
  • Seasonal promotion pricing for high-volume periods
  • Early payment discounts improving cash flow management
  • Annual commitment bonuses for loyal partners
  • Mixed carton options reducing minimum order constraints

Unlike traditional wholesalers, Obibi provides transparent cost structures that help retailers understand their margin potential. Our account managers work with partners to optimize product selection and ordering patterns for maximum profitability.

Understanding the diverse needs of retail businesses, Obibi offers flexible ordering solutions that accommodate various business models and inventory strategies. Our wholesale program is designed to support both established retailers and growing businesses.

We recognize that successful retail requires adaptability, which is why we provide multiple ordering options beyond traditional bulk purchases. Our flexible approach helps retailers manage inventory investment while ensuring product availability.

Ordering flexibility includes:

  • Low minimum orders starting from 50 pieces per style
  • Mixed style cartons allowing assortment optimization
  • Seasonal pre-booking with extended payment terms
  • Drop-shipping capabilities for e-commerce partners
  • Just-in-time delivery options for inventory management
  • Reorder flexibility with priority production scheduling

Our inventory management support helps wholesale partners optimize stock levels based on sales data and seasonal trends. This collaborative approach reduces overstock situations while preventing lost sales from inventory shortages.

Obibi's wholesale program includes extensive customization options that allow retailers to differentiate their product offerings in competitive markets. As a direct baby clothing manufacturer, we offer customization services typically unavailable through traditional wholesale channels.

Our customization capabilities range from simple branding additions to complete product development. This flexibility enables retailers to create exclusive collections that reflect their brand identity and market positioning.

Customization options include:

  • Private label development with custom branding
  • Exclusive color palettes and fabric selections
  • Custom packaging with retailer branding
  • Size range modifications for target demographics
  • Special product features based on market research
  • Limited edition collections for seasonal promotions

Our design team works closely with wholesale partners to develop custom products that align with their brand vision while leveraging Obibi's manufacturing expertise and quality standards. This collaborative approach ensures that custom products meet market expectations while maintaining production efficiency.

Obibi provides comprehensive marketing support to help wholesale partners maximize sales and brand visibility. We understand that successful retail partnerships require more than just quality products—they need effective marketing tools and sales strategies.

Our marketing support program includes professional assets, promotional materials, and strategic guidance tailored to different retail environments. This support helps partners effectively merchandise Obibi products and communicate their quality advantages to customers.

Marketing support includes:

  • Professional product photography for online and print use
  • Marketing collateral including brochures and shelf talkers
  • Product training materials for sales staff education
  • Co-op advertising programs supporting local promotions
  • Social media content ready for brand customization
  • Seasonal campaign materials for holiday promotions

Additionally, our sales team provides merchandising guidance based on successful retail implementations across global markets. This expertise helps partners optimize product placement, pricing strategies, and promotional timing for maximum sales impact.

Obibi's optimized supply chain ensures reliable delivery and inventory management for wholesale partners. Our logistics expertise, developed over 20 years of international manufacturing, provides efficiency advantages that benefit retail operations.

We offer multiple shipping options and distribution solutions tailored to different business needs. From small boutique orders to major retail chain deliveries, our logistics team ensures timely, cost-effective transportation with full visibility throughout the process.

Logistics advantages include:

  • Multiple shipping methods from air freight to sea consolidation
  • Regional warehouse access in North America and Europe
  • Real-time order tracking with proactive status updates
  • Customs clearance assistance for international shipments
  • Consolidated billing simplifying accounting processes
  • Damage protection programs ensuring product quality upon arrival

Our supply chain transparency provides wholesale partners with visibility into production schedules and shipping timelines. This information enables better inventory planning and reduces the need for safety stock investments.

Wholesale Product Categories

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Basic Collections

Core product lines with consistent year-round demand, ideal for maintaining staple inventory.

  • Bodysuits & Onesies - Everyday essentials
  • Basic separates - Mix-and-match options
  • Sleepwear basics - CPSC-compliant styles
  • Multi-packs - Value-oriented bundles
  • White-label options - Custom branding ready
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Seasonal & Fashion

Trend-forward collections updated seasonally to drive customer interest and repeat business.

  • Holiday collections - Themed designs
  • Seasonal outerwear - Climate-appropriate styles
  • Fashion-forward designs - Trend-inspired pieces
  • Limited editions - Exclusive availability
  • Gift sets - Premium packaging options
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Premium & Organic

High-margin specialty products targeting environmentally-conscious and premium market segments.

  • GOTS certified organic - Premium positioning
  • Specialty fabrics - Bamboo, modal, luxury cotton
  • Designer collaborations - Exclusive collections
  • Eco-friendly packaging - Sustainable appeal
  • Hypoallergenic lines - Sensitive skin solutions

Wholesale Pricing Tiers

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Volume-Based Pricing Structure

Obibi's transparent pricing structure rewards wholesale partners based on order volume and commitment level. Our tiered approach ensures competitive pricing for businesses of all sizes.

  • Starter Tier (500-1,999 pieces annually) - Competitive base pricing with mixed-order flexibility
  • Growth Tier (2,000-9,999 pieces annually) - Volume discounts with seasonal planning support
  • Partner Tier (10,000-49,999 pieces annually) - Enhanced discounts with custom development access
  • Elite Tier (50,000+ pieces annually) - Strategic partnership pricing with exclusive benefits

All pricing tiers include access to our complete product catalog, marketing support, and logistics services. Higher tiers receive additional benefits including dedicated account management, priority production scheduling, and collaborative business planning sessions.

Start Your Wholesale Partnership

Join hundreds of successful retailers who trust Obibi for their baby clothing supply needs. Contact our wholesale team to request pricing, catalogs, and samples.

Obibi GROUP CO., LTD.

Corporate Office
#256 Zhongshan Dadao Dong
GuangZhou, Guangdong
China 510700

Tel: tel

Fax: tel

Email: [email protected],[email protected]

Address: #816 Spring Lake Industry Zone, Shantou, GuangDong,China

New Partner Benefits

  • Free initial product samples
  • First order discount
  • Marketing starter kit
  • Dedicated account representative
  • Flexible payment terms

Application Process: Complete our brief wholesale application to receive pricing and catalog access. Approval typically occurs within 2 business days for qualified retail businesses.